Sri Sri Tattva brand to aim at 1,000 franchised stores

Spiritual guru Sri Sri Ravi Shankar‘s proposed FMCG and wellness brand Sri Sri Tattva is looking at swift expansion in the country in the coming years with as many as 1,000 franchised stores by 2020. According to a recent newspaper report, the company has set the turnover target of Rs 500 crore by 2019-20.

“The company has strategically decided to open three formats – Mart, Wellness and Home and Health. Mart will be a small outlet comprising our entire FMCG range, while Wellness will have our entire range of prescription medicine and OTC ayurveda products. Home and Health will be a combination of FMCG products, prescription medicine and OTC ayurveda products. It will also have a doctor,” Tej Katpitia, CEO of Sri Sri Tattva told the newspaper.

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