OYO Hotels & Homes – South Asia’s largest, and world’s fastest-growing chain of hotels, homes and quality spaces – has announced a commitment of INR 1400 crores ($ 200mn) for the India & South Asia business, as part of its efforts to further double down on its expansion plans, improve customer experience and ensure increase in continued asset owner success.
The investment would be directed to further deepen and widen presence across the home country while focusing on aggressive capacity building to bring the choice of a beautiful living space of an OYO hotel to every corner of the country. The company also announced the addition of Collection O hotels to its existing portfolio of the budget- to mid-segment hotel chain brands while introducing an in-app SOS button that activates on check-in- a first in the hospitality industry. Currently, over 93% of OYO’s sales are from repeat or word-of-mouth customers. With the additional funding, OYO Hotels & Homes furthers its commitment to deliver consistent improvement in customer experience, across its brands.