JSL Lifestyle, a subsidiary of Jindal Stainless, has appointed Mandeep Singh as its Chief Executive Officer (CEO) of the company. Singh, a seasoned management professional with over 28 years of experience in providing strategic direction to leading global and local brands, will be providing strategic and marketing leadership for various business verticals of JSLL, including tableware & home décor, bespoke kitchens, sanitation solutions, commercial kitchens, infrastructure, railways, Original Equipment Manufacturing (OEM) businesses, and plumbing solutions in his new role. In this capacity, he will also be responsible for charting growth strategies for both JSLL brands- Arttd’inox & ARC.
As a result-oriented and decisive leader, Singh has engineered success for some of India’s leading organizations, including Frontier Markets, Brandtone, D-Light Design, Western Union, Amul, and Reed Exhibitions. He has proven stints in maintaining high quality performance standards and executing disruptive and innovative business models.