Popular meat brand ZappFresh has launched its operations in Chandigarh Tricity. With this launch, ZappFresh now has a direct footprint in eight cities across India which includes Delhi, Gurugram, Noida, Faridabad, Ghaziabad, Chandigarh, Mohali and Panchkula. ZappFresh claims to have developed a fully integrated sourcing and delivery supply chain which translates into a consistent and superior experience for consumers.
Commenting on the launch, Deepanshu Manchanda, Co-Founder and CEO, ZappFresh, said, “Today’s urban consumers are increasingly getting discerning about the quality of food they purchase. For the meat lovers, this has been often compromised because the quality which is usually available in the local market. Our farm-to-fork model is a game changer and we remain committed to be the one-stop shop for best quality gourmet meat at all times. Chandigarh has seen a rapid urbanization and we are hopeful that customers in Tricity will soon fall in love with ZappFresh.”
After the Tricity launch, ZappFresh has planned to expand in new cities during the course of current financial year. Last year, the company had raised USD 3 Million from Amit Burman, Vice Chairman, Dabur and SIDBI Ventures and follows a Farm-to-Fork model to provide fresh meat within same day.