Society for Automotive Fitness & Environment (SAFE), an initiative by India’s automotive industry body SIAM (Society of Indian Automobile Manufacturers), celebrated World Environment Day with a host of environmentally responsible activities across 7400 automobile dealers across the country.
Some of the special activities that were conducted during the Day included free day-long PUC (pollution under control) check-up for over one million vehicles followed by issuing of free PUC certificates at the authorised centres. Free saplings were distributed at identified long traffic lights across key cities. Several unique initiatives – such as an environment related awareness competition for kids, environment conservation tips for customers, sapling distribution, tree plantation, green processions, awareness rallies, etc. – were conducted at the dealership outlets.